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Our latest advertising campaign, Crayons, was developed by Māori Television in August 2014. It targets people in high smoking prevalence populations and aims to encourage quitting by showing the negative impact smoking has on children. The campaign focuses on children who come from a loving, happy home in which the adults around them smoke. As a result, the children believe smoking is normal. We see them mimicking the adults smoking using crayons as they amusingly pretend to blow out smoke and light their crayons.
Quit blogsView the blogs
Ok so today I have signed up to quit the smokes for good. I'm tired of losing money to the smokes and… read more
Sun 21 September 11:27 By Earth Angel | 2 comments
Double digits is right, 12hours sleep again in bed at 10pm up at 10am, i wonder if all these tens are… read more
Sun 21 September 10:34 By Lulu20 | 2 comments