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Our latest advertising campaign, Crayons, was developed by Māori Television in August 2014. It targets people in high smoking prevalence populations and aims to encourage quitting by showing the negative impact smoking has on children. The campaign focuses on children who come from a loving, happy home in which the adults around them smoke. As a result, the children believe smoking is normal. We see them mimicking the adults smoking using crayons as they amusingly pretend to blow out smoke and light their crayons.
Quit blogsView the blogs
Today i am 5 full calender months smokefree and 1 month away from my longest ever quit. I'm excited and… read more
Sun 21 December 8:42 By Nana22 | 4 comments
Smokefree days: 228 days Cigarettes NOT smoked: 5016 Total savings: $4,158.00 5000 cigarettes....that's… read more
Sun 21 December 8:05 By Banana | 4 comments