Collates international literature on and describes misperceptions about the safety and efficacy of nicotine replacement therapies, in particular patches and gum.

This report presents a general overview of Quitline call data for 2007.

The quit rates between non-Maori and Maori who smoke roll-your-own cigarettes are compared in this presentation, and characteristics of roll-your-own smokers are described.

The presentation describes the development and key learnings of the new Video Diaries campaign. The impact of the Video Diaries ads are also covered.

This report compares the callers registered with the Quitline in 2006 and regular smokers identified in the 2006 Census of Population and Dwellings. Variables compared are ethnicity, age, gender and District Health Board of residence.

This is the first study to analyse changes in characteristics of New Zealand Quitline callers, between 2001 and 2005.

The results of this investigation showed the proportion of callers with high nicotine dependency remains large but decreased continuously.

Calls to the Quitline are influenced by marketing of the service through media campaigns. We set out to investigate if the smokefree law increased calls to the Quitline.

Mass subsidisation of NRT and Quitline distribution is a successful public health intervention in NZ

A report on the views and experience of people calling the Quitline service.

Compares the quit rates between Maori and non-Maori callers to the Quitline.

This report presents an economic evaluation of the effectiveness of the Quitline NRT (Nicotine Replacement Therapy) Programme.

Report on the impact of four recent mass media campaigns.

This report presents an evaluation of the effectiveness of the Quitline NRT (Nicotine Replacement Therapy) Programme.

A summary of how television advertising generates calls to the Quitline.

Letter to the British Medical Journal on usage of Quitline pre- and post- new Smokefree legislation.

Presents the impact of the Smokefree Environments Legislation 2003 on calls to the Quitline.

An evaluation of the It's about whānau advertising campaign.